11 May
Hafidz Mahpar on Comics Industry with Marketers & Ad Agency
If you need a good reading on the potential of comics in the advertising industries, I recommend you to read this article by Hafidz Mahpar. The title of the article is “Harnessing comics’ power” and it is published in The Star.
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| Local comics magazines published in Malaysia |
Basically, it is about how the marketers or ad agency (advertising agencies) can work together with the comics industry to capture the market. There are a lot of opportunities in comics that can be tapped since it can be a powerful branded content media. You can read the online article here.
For your info, Hafidz Mahpar is an associate editor at The Star. He is also one of the juries during PeKOMIK Awards together with Lat, Jaafar Taib and our national cartoon expert Prof Dr Muliyadi Mahmood. In 2006, he was honoured with the Chairman’s Award at the 2006 Kancil Award for his contributions to the advertising industry through his writing. I like his writing on “McCurry vs McDonald” yesterday. It is really a thought provoking article.
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| Hafidz Mahpar |
Errmm..nothing much can be say. From what I know, he is a real fan of comic and cartoon industry.Maybe next time I can colloborate with him on future projects related with cartoon, comic and animation 
